Woolworths - No 13 North Street

Woolworths store
 

One of the largest and most popular stores in Bourne during the 20th century was Woolworths, trading from No 13 North Street where it became a popular call for most visitors to town, especially on market days and Saturdays.

The first Woolworths store was opened at Liverpool in 1909 by the American entrepreneur Frank Winfield Woolworth, selling items for 3d. and 6d., a successful idea based on the 5 and 10 cent stores pioneered in the United States from 1878, and the concept of cheaper goods selling in working class areas soon caught on. Other branches opened in the north of England and by the end of the century there were more than 800 of them nationwide employing over 30,000 people.

The Bourne branch opened at No 13 North Street in 1967, purpose built on the site of the former butchery shop run by W H Ewles and Sons who had been in business there since 1937, and both the shop and an adjoining house were demolished to make way for the new store. Planning permission had been granted in 1963 but construction work was delayed to allow an archaeological dig explore the site and this revealed a mediaeval well, fragments of pottery, mainly from the 13th century which probably originated from a kiln in Bourne, and beads of Saxon origin.

For more than 40 years, the store was an important call to buy those small but essential items whether it be a light bulb or battery, envelopes, pens and wrapping paper or even a bag of sweets, becoming a popular and often essential call for any shopping outing. But it was not to last. In 2008 the company was badly hit by the economic recession. Changing times and retail trading patterns altered dramatically, squeezed by the supermarkets and online shops at a time of banking uncertainty which aggravated cash flow problems and accumulated a debt of £385 million.

 

The company went into administration in early December and although the stores remained open to dispose of existing stock during the Christmas trade, their closure was imminent. The Bourne branch, which employed 33 people, shut its doors on Saturday 27th December with all 807 of the company's outlets closing by the following January 5th. In the days before the closure, the company held a massive closing down sale offering everything in stock at greatly reduced prices and even the furniture and fittings were eventually sold off. Thousands flocked into the Bourne store to snap up items at heavily discounted prices and soon emptied the shelves.

Sales poster


The wonder of Woolies which has been part of Bourne shopping for over four decades, was immediately noticeable in North Street with fewer people about and it was also predicted that the end of the store would be not only a major blow to the commercial life of Bourne but also another nail in the coffin of the long awaited £27 million redevelopment scheme for the town centre.

 

The empty store in January 2009

 

 FORMERLY SMITH'S THE BUTCHERS

Butchery has been one of the main retail businesses in Bourne, as in all small market towns, usually run by farmers who slaughtered their own stock for the meat they sold or bought from the local markets and at fatstock shows during the Christmas period. There were seven butchers trading in the town 1835, all offering a personal service, although the number has been drastically reduced today because of competition from the supermarkets.
Charles H Smith ran his shop at No 13 North Street during the first half of the 20th century and the man in the doorway is Frank Greenfield (1888-1972) who worked for him and later went into business on his own account.
Mr Smith sold out in 1937 when ownership of the North Street business passed to W H Ewles and Sons, a butchery firm run by William Ewles with his three sons, A F Ewles, A J Ewles and R J Ewles. Mr Ewles had trained as a butcher in London and at Biggleswade in Bedfordshire before moving to the Bourne area in 1922 when he bought the business of Aughton Brothers of Stamford which had a shop at No 1 Abbey Road but this was closed after he took over the North Street premises. The firm expanded its operations in 1961 by taking over the butcher's shop in High Street, Morton, from Mr E L Smith, a nephew of Charles Smith, although this was later revealed as the prelude to moving out of Bourne.
In 1963, F W Woolworth Ltd began negotiations to buy the North Street premises to build a new store and outline planning permission was granted in November but the purchase was not completed until the following January. On February 29th, Ewles closed down and transferred its butchery business to its Morton branch although it was a further three years before the shop and adjoining house were demolished, the site cleared and the new Woolworths store built and opened.

Smith's the butcher

This picture (right) of the shop in North Street reflects a more leisurely age with the cycle at the pavement indicating less traffic than today and pedal rather than horse power. The man in the white coat is Frank Greenfield who managed the shop for Charles Smith and on the left is Jack Richardson who may have been an employee while the other person in the picture on the right is unknown.
There were two upper floors to the building which indicate that either the owner, or more likely the manager, lived on the premises and although it is built of red brick with a slate roof, the frontage had been pebble dashed as a means of preservation, a method that was not always successful.

Smith's the butchers

See also     The everlasting meat     Trades and occupations

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